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Boux Avenue have launched their new Boux Sport collection to encourage customers to get active in the new year!

2021 is time for women to take control of their own destiny, starting with their workout. No one gets to choose how you exercise or what you wear other than you! Whatever that may look like, Boux Avenue says you should believe in the power of you. The new collection encourages customers to feel confident, empowered and supported, all whilst wearing Boux Sport.

The latest collection brings new shapes, new colourways and more choices than ever before. Blending a perfect fusion of technical elements and on-trend design; key details include bold ‘Boux Sport’ branding, double-strapping on the crop tops, alongside all new high-waisted, textured panelled cycling shorts and sweat wicking running jackets. In a move on from last season, the textured legging is back but in bold new colours including cobalt blue. Plus, new for this season is the two-tone marl range designed in a new super soft and stretchy texture. The greys and marls encompase the strong and structured base of the collection, whilst the illuminating bold colours represent the ability for strength, energy and power in 2021.

Available in sizes XS to Large, Boux Avenue’s new season collection is available to purchase now at

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