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Ego Expo, Australia’s largest lifestyle streetwear expo, has announced a partnership with District Docklands to host its first-ever winter retail pop-up store.

The ‘Winter Retail Pop-Up’ is landing in The District Docklands precinct and right across from the innovative 90’s Throwback Lounge, also hosted by the same event organisers.

For four weekends only, this collaboration creates a space for entrepreneurs, small businesses and local brands to elevate and provide opportunities in the fashion, sport, music, art and lifestyle sectors.

It is a chance to showcase new trends and winter stock as well as learn about supply chain visibility, improve merchandise availability and how to deliver excellent customer shopping experiences.

This retail pop-up store for emerging and independent streetwear brands provides an extended opportunity for creative entrepreneurs to meet their customers face-to-face and network with like-minded business owners.

Over 60+ of Australia’s designer labels will showcase their collections to passers-by, where one can discover untapped fashion pieces.

Ego Expo is revolutionising the way Australia interacts with fashion-conscious creatives and brands. There will also be a creative entrepreneurship panel for those wanting to network within the industry as part of the series of events happening throughout the month.

Shop local. Support local.

It all happens at Ground Floor, The District Docklands, Melbourne: 5 – 28 August 2022 

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