banner image

:: Spotlight :: 2005 Motorola Melbourne Spring Fashion Week

By: Carmine Pascuzzi

Melbourne fashion lovers have the opportunity to see the upcoming spring and summer looks from some of Australia's hot designers at the 2005 Motorola Melbourne Spring Fashion Week (MMSFW), which runs from September 5-11, 2005.

MMSFW 2005 is set to capture much of the city's attention with an exciting set of events. Amongst the activities are daytime and evening runway shows, interactive workshops, retail events, panel discussions, innovative exhibitions, business seminars and the after parties.

Hosting the official evening parades from Tuesday to Friday is the home of this year's event - the Melbourne Town Hall. Located in the heart of the City, it will feature European style runway shows and provide a central point for the fashion conscious - the first time MMSFW Bar.

Here is the programme of events.

Monday, September 5

10.00am – 2.00pm
Spring Scents Celebration, DNA Body Boutique, GPO , Free

11.00am - 11.30am
Paris Kyne - The Master Milliners Muse Talk, The Galleria, Free

12.30pm
GPO - Colours of Spring Parade, GPO, Free

1pm
MDFI - Graceful Goddess Parade, Melbourne Central, $10
Bookings here

4pm - 7pm
Spring Racing Garden Party, Zentini, Free
Bookings Zentini 9640.0940

6pm - 9pm
Linda Britten - Charity Parade, Melbourne Town Hall, Invitation Only

7pm - 12am
HBIA - Charity Dinner, Plaza Ballroom $145
Bookings Sandra 9321 5000


Tuesday, September 6

10am – 2pm
Spring Scents Celebration, DNA Body Boutique, GPO, Free

11am
Louise Macdonald - Meet the Milliner, Linda Gorringe Couture, Free

11am
Ann Shoebridge - Spring Millinery Collection, Christine, Invite Only

12.15pm
Australia On Collins - Spring Fashion Parade, Australia on Collins, Free

12.45pm
Australia On Collins - Spring Fashion Parade, Australia on Collins, Free

1.15pm
Australia On Collins - Spring Fashion Parade, Australia on Collins, Free

1.45pm
Australia On Collins - Spring Fashion Parade, Australia on Collins, Free

4pm - 7pm
Spring Racing Garden Party, Zentini, Free
Bookings Zentini 9640 0940

5pm - 9pm
MMSFW Bar, Melbourne Town Hall, Free

6pm - 9pm
Spring Launch, Nicolangela, GPO, Free
Bookings 9639 3530

6pm - 7.30pm
Flinders Qtr Hand Worked to Wear Awards, Town Hall, Invite Only

6.30pm
City Slick - MMSFW Parade, Town Hall, $12.50
Bookings here

7pm - 8pm
Ed Hardy, Vintage Tattoo Wear - Gallery Show, Croft Institute, Free

7pm - 8.30pm
Maggie T Launch, Aust on Collins, Free
Bookings Diana 9420 7109

7.30pm
MDFI Independent Designers Pde, Melb Central, $10
Bookings here

8.30pm
City Slick - MMSFW Parade, Town Hall, $12.50
Bookings here

9pm
MMSFW After Party, Canary Club, Free


Wednesday, September 7

10am – 2pm
Spring Scents Celebration, DNA Body Boutique, GPO, Free

11am
Maggie Shepperd - 25 Yrs of Fashion, Aust On Collins, Invite Only

11:30am - 3:30pm
VRC Spring Fashion Lunch, Flemington $120, bookings 1300 727 575

12pm
Parading Milan in Melbourne, Melbourne Town Hall, Free

12.30 - 1.30pm
NGV - Flowers In Fashion & Textiles Lecture $18 - bookings 8662 1555

12.30pm - 1.30pm
Melbourne Central - Critics Hour, Melbourne Central, Free

1pm
MDFI Desperate Housewives Pde, Melb Central, $10
Check here

4pm - 7pm
Spring Racing Garden Party, Zentini, Free
Bookings Zentini 9640 0940

5.30pm - 9pm
MMSFW Bar, Melbourne Town Hall, Free

6pm - 7.30pm
Fashion Business Seminar Town Hall, Free bookings 9658 8848

6pm - 8pm
An evening with Peter Morrissey, Free
Bookings (02) 8275 5599

6pm
Kimono Tea Club Made In Japan Aust On Collins $20 - 9650 7303

6.00pm - 7.30pm
Spring Racing Styling, Herringbone, Free
Bookings (02) 9212 2911

6.30pm
Jet Set - MMSFW Parade, Melbourne Town Hall, $12.50
Bookings here

7pm - 8.30pm
Maggie T Summer Launch, Collins Pl, Free
Bookings Diana 9420 7109

7pm
14 Winners Parade, Launch Event, The Block Arcade, Invite Only

7pm
A Touch of Italy Pde, Cinema Nova, $10
Bookings Sarah Cain 0417 324 486

7.30pm
MDFI - Nymph Parade, Melbourne Central, $10
Bookings here

8.30pm
Jet Set - MMSFW Parade, Melbourne Town Hall, $12.50
Bookings here

9pm
MMSFW After Party, Honkytonks, Free


Thursday, September 8

10am – 2pm
Spring Scents Celebration, DNA Body Boutique, GPO, Free

11.30am
Myer - Australian & International Designers Parade, Mural Hall, Free

12.30pm -1.30pm
Melbourne Central - Critics Hour, Melbourne Central, Free

12.30pm
The Block Arcade - 14 Winners Parade, Block Arcade, Free

12.30pm
Myer - Australian & International Designers Parade, Mural Hall, Free

1pm
MDFI - ISISIS and Check Parade, Melbourne Central, $10
Bookings here

1.30pm
The Block Arcade - 14 Winners Parade, Block Arcade, Free

1.30pm
Myer - Australian & International Designers Parade, Mural Hall, Free

2.30pm
Myer - Australian & International Designers Parade, Mural Hall, Free

4pm - 7pm
Spring Racing Garden Party, Zentini, Free
Bookings Zentini 9640 0940

5.30pm - 9pm
MMSFW Bar, Melbourne Town Hall, Free

6pm - 8pm
Kozminsky by Design - Salon Fashion Show, Kozminsky, Invite Only

6pm - 8pm
Flinders Lane, Memory Lane - Schmattes Launch, De Biers, Invite Only

6.30pm
Lady Luck - MMSFW Parade, Town Hall, $12.50
Bookings here

7pm - 8pm
Spring/Summer Launch, Kookai, Melbourne Central, Invite Only

7.30pm - 8.30pm
Garden of Envy - Lucid Cocktail Party, Town Hall, Invite Only

7.30pm
MDFI - Josua Andreas Parade, Melbourne Central, $10
Bookings here

8pm
A Filmic Tail, Lingerie Show, Smitten Kitten Boutique, Free

8.30pm
Lady Luck - MMSFW Parade, Town Hall, $12.50
Bookings here

9pm
MMSFW After Party, Long Room, Free


Friday, September 9

10am – 2pm
Spring Scents Celebration, GPO, Free

11.30am
Myer - Favourite Brands Spring/Summer Parade, Mural Hall, Free

12.30pm - 1.30pm
A Conversation on Unravelling Melbourne Style, Town Hall, Free

12.30pm
Myer - Favourite Brands Spring/Summer Parade, Mural Hall, Free

1.30pm
Myer - Spring Racing Carnival Parade, Mural Hall, Free

2pm - 3pm
Ristefsky Macheda Launch, Fed Sq, Free
Bookings 9349 3286

4pm - 7pm
Spring Racing Garden Party, Zentini, Free
Bookings Zentini 9640 0940

5.30pm - 9pm
MMSFW Bar, Melbourne Town Hall, Free

6pm
Myer - Favourite Brands Spring/Summer Parade, Mural Hall, Free

6.30pm
The New Order - MMSFW Parade, Town Hall, $12.50
Bookings here

7pm
Myer - Spring Racing Carnival Parade, Mural Hall, Free

7.30pm
Lenko Loves A Boutique Opening, MDFI, Melb Central, $10
Bookings here

8.30pm
The New Order - MMSFW Parade, Town Hall, $12.50
Bookings here

9pm
MMSFW Wrap Party, The Loft, Free


Saturday, September 10

9am - 6pm
Accessorize - Moroccan Bazaar, All Day Party, Accessorize, Free

10am – 2pm
Spring Scents Celebration, DNA Body Boutique, GPO, Free

2pm - 3pm
Linda Britten Studio Pde, Linda Britten, Free
Bookings Linda 9654 6295


Sunday, September 11

10am – 2pm
Spring Scents Celebration, DNA Body Boutique, GPO, Free

11am - 4pm
Melbourne Fashion Bazaar at Fed Square, The Atrium, Free

12pm
Accessorise Parade, Queen Victoria Market, Free

1pm
Accessorise Parade, Queen Victoria Market, Free

2pm
Accessorise Parade, Queen Victoria Market, Free


Here is the line-up of designers for the evening parades.

Tuesday, September 6 - CITY SLICK
Alannah Hill, Bare by Rebecca Davies, Morrissey, Wayne Cooper, Roy, Zimmermann, Bettina Liano

Wednesday, September 7 - JET SET
Alice McCall, Flamingo Sands, Flux, Nicola Finetti, Prime, Roger Grinstead, Shag, Belinda Fairbanks

Thursday, September 8 - LADY LUCK
AG Arthur Galan, TL Wood, Husk, Assin, Anna Thomas, Melissa Jackson, Gwendolynne, Christine, Vixen

Friday, September 9 - THE NEW ORDER
Lorena Laing, Lucy Hinckfuss, Piras, Out With Demons, Tomczak, Ess Hoshika, Mayke

THE FACE
International model JESSICA HART has been appointed the ‘Face’ of the Motorola Melbourne Spring Fashion Week for 2005. The 19-year-old Melbourne girl has quickly taken overseas catwalks by storm and she has been mostly based in Paris. Jessica was discovered by Chadwick Model Management five years ago and she has graced the pages of prestigious magazines and done several important campaigns. Jessica is sure to make her presence felt during MMSFW.

For more information on Motorola Melbourne Spring Fashion Week 2005, please visit here

After Parties

The MMSFW after parties are free. Ticketholders to the Melbourne Town Hall Evening Parades will receive priority entry on presentation of your ticket at the door and special drink offers.
It is an opportunity for everyone to celebrate the occasions with designers, retailers, stylists, milliners, models and everyone else working behind the scenes on the Melbourne Town Hall Evening Parades.

After Party venues

Tuesday, September 6 from 9pm
Canary Club - 6 Melbourne Place, enter from Russell Street

Wednesday, September 7 from 9pm
Honkytonks - Duckboard Place, enter from Flinders Lane

Thursday, September 8 from 9pm
Long Room - Georges Building, 162 – 168 Collins Street

Friday, September 9 from 9pm - Official Wrap Party
The Loft - Level 2, 117 Lonsdale Street

For more information, visit

www.thatsmelbourne.com.au