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:: Spotlight :: Schwarzkopf Professional celebrates Mercedes Australian Fashion Week 2006

By: Carmine Pascuzzi

The Who's Who of fashion in Sydney gathered as Schwarzkopf Professional officially launched its sponsorship with Mercedes Australian Fashion Week (MAFW). With MAFW due to commence on April 26, it was the opportunity to celebrate incredible hair and beautiful design with fashionistas, celebrities, hair directors and media attending this ‘kick-off’ event. Australian Hairdresser of the Year 2006, Anthony Nader, and Eckbert Ganns, General Manager of Schwarzkopf Professional, showcased the four key trends in hair direction for Spring Summer 2006.

SPORTLUXE – Minimal, Graphic, Fresh, Tight, Head Hugging Styles
PURITY – Powerful, Hard lines, Silky Shine
FLUIDITY – Sexy, Glamour, Loose hair
ICONIC – Directional, Strong, Avant Grade, Fashion Forward

Schwarzkopf Professional has partnered with some of Australia’s most renowned and talented designers for MAFW this year. Alignments include Wayne Cooper, Leona Edmiston, Jayson Brunsdon, White Suede, Fashion Assassin, Charlie Brown and AM Eyewear.

Attendees to the event included Alex Zobotto-Bentley, Lara Bingle, Jayson Brunsdon, Kate Ritchie, Tiffani Wood, Leona Edmiston, Wayne Cooper, Sonny Bill Williams, Charlie Brown, Bianca Dye, Jacinta Tynan, Annalise Braakensiek, Alex Davies and Mel Symons.

The champagne flowed and canapés were served by handsome young men. The menu was extensive and delicious.
Check this out:
Duck pancakes with fresh blood plum, Turmeric wafers with salted chicken and lychee salad, Seared scallops wrapped in proscuitto with lemongrass beurre blanc, Zuccini involtini, Coconut rice cake with red prawn curry and chilli jam, Tiny tomato tarte tatins with persian fetta and blue eye cod, pea and
proscuitto risotto served in little tea cups.

Here are pictures of some of the fashion and celebrities.

Tiffani Wood & Neil Cummins Belinda Mathieson, Tali Jatali and Mel Symons
Jacinta Tryon Lara Bingle & Charlie Brown